BerntzonBylund is a highly result-focused strategic advertising agency. We take a long-term brand perspective in everything we do, so every initiative strengthens or builds a position, while simultaneously generating results. Our projects integrate visual identity, tonality, creativity and messaging, as well as specific activities, so that they work powerfully together. Our work is channel and platform independent. What we always focus on is the end-target group. One of our key strengths is our ability to work throughout an entire process from analysis and strategic development to implementation. We have a hypothesis-driven and iterative approach, and we are able to quickly adapt from strategy to activity and refine and develop concepts and ideas. We have our own production department, as well as film production and web production studios in-house: everything to ensure outstanding service and effective project management. Together with our sister agencies, Mindmakers PR, Socialminds and Wonderland Event, our team is 32 strong. Today, we work with a large number of clients in Sweden, the rest of the Nordics, and further afield. We have extensive experience from a wide variety of sectors and projects for, among others: Burger King, Sandvik Mining, Rejlers Ingenjörer, Schibsted Media Group etc.


We know that strong brands and effective communication make a difference – a big difference. They can change perceptions, increase sales and create stronger internal cultures within organisations. To succeed, you have to be honest and define the challenges you face. We attach great importance to planning and the insights of target groups. When we’re happy with what needs to be done, we have an extensive toolbox from which we can create the best possible mix of activities for a given project, and throughout an entire project process, from brand strategy, visual identity, conceptualisation to campaigns online, on TV, social media and PR.


BerntzonBylund has been ranked as one of Swedens top-agencies for a number of years. And the last two years we have won. Agency of the Year is based on interviews with swedish Marketing directors who are asked to rate a number of ciriterias, such as strategic skills, creativity, service, pricing etc. The survey is handled by analyze company Regi in cooperation with swedish daily business magazine Dagends Industri.

Our rankings:

2016/17: 2nd place (category 15-25 MSEK)
2015: Winner (category 15-25 MSEK)
2014: Winner (category 15-25 MSEK)
2013: 4th place (category 25-50 MSEK)
2012: 2nd place (category 15-25 MSEK)
2010: 4th place (category 8-14 MSEK)

(Categories are based on agency fees)

Empowering people in their daily life

Uppdragsgivare: Schibsted

Schibsted är Sveriges och Nordens ledande medieföretag – men fler skulle kunna känna till detta i Sverige. BerntzonBylund fick förtroendet att delta i ett långsiktigt varumärkesarbete för att göra Schibsted mer känd som en attraktiv arbetsgivare och som en intressant grogrund för framtida digitala tjänster.

Schibsted äger en lång rad kända medieföretag. Aftonbladet, SvD, Hitta, Blocket, Wimp, Väder mfl men kännedomen är låg – så även bland studenter vid högskolor och intressanta potentiella medarbetare. För att lyckas säkra försörjningen av framtida nya talanger inom alla sektorer genom företaget bestämde man sig för att samla kraft utifrån varumärkena.

I ett första steg skapade vi en film där tittare kan följa en dag i ett gäng unga människors liv. Schibsteds varumärken vävs genom handlingen i sig, samt ett grafiskt manér, in i historien och sammantaget visar filmen vilken roll som Schibsted kan spela ”In your daily life”.

Filmen används idag internt på stora evenemang, vid rekyreterings- och introduktionsdagar, på mässor och seminarier samt i företagets sociala mediakanaler. Filmen används inte bara i Sverige utan i flera länder där Schibsted är verksamma.

Se filmen här…

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Birger Jarlsgatan 37
111 45 Stockholm
Tel: +46 8 410 067 00